The Happy Hair Baby Brushes are perfect for babies, they are very soft and therefore are the best brush for sensitive scalps. For babies the Happy Hair Baby brushes are the best choice. The Happy Baby Brush has been designed by us to be effective on a baby's hair to actually brush it. We found that regular baby brushes, while they are soft, they just rub the head. Brushing needs to actually move the hair and gently massage the scalp. Our baby brushed does this. Also, we made our bristles black for two reasons. Firstly, you actually want to see that the brush is working that its picking up dead skin cells off the scalp and cradle cap and secondly, we wanted people to know that this brush isn't like any other, and that its part of the Happy Hair family of brushes. Our baby brushes are animal product free, cruelty free and therefore vegan.